Content marketing is a marketing strategy used to attract an audience by answering specific questions people have. It is an opportunity to promote brand awareness.
Having an up-to-date and relevant website is crucial so that potential customers can find you and instantly get a feel for your company and the products and services you offer.
Before writing any content, Blossom Marketing spend time carrying out keyword research to find out the most frequently asked questions about a particular product or service. Once we understand the kind of information being typed into search engines, we can than make a start on writing content which is informative.
Having worked in the Door and Window industry for over 14 years, we are familiar with the terminology and understanding of niche products. This enables me to specialise in writing content for both installers and manufacturers of Doors and Windows.
Before making a start on any project, we take the time to get to you know you, your company ethos, your products and your target audience.
To discuss how we can help you with your website, please get in touch at hello@blossommarketingcheshire.co.uk or call 07989 470044. We look forward to hearing from you.
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