Email marketing is a way of communicating with an audience via email and can be a useful way of informing existing customers or prospects about a new product or service, a special offer, a recent case study or just a way of keeping in touch and raising your brand awareness.
Over 85% of the population have an email address and will be receiving a number of emails each day. So, to make sure your email gets noticed, it is wise to develop a strategy to ensure that your target audience will be interested in opening and reading your email with a percentage of those readers clicking through to your website to find out more information.
The first stage in Email marketing is to gather a list of contacts who have agreed to receiving emails from you. By sending an introductory email which will be of interest, the recipient is more likely to read the email and start to look forward to receiving regular updates.
At Blossom Marketing, we can build a template which includes your company logo and reflects your business style. We can also suggest an Email strategy and help you with sending regular emails.
If you would like to discuss how we can help you get started, please email hello@blossommarketingcheshire.co.uk and we will reply by return.
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